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We design Mosaic with these principles:
  1. Visual over text: People think visually → workflows should be visual
  2. Tiles over timelines: Editing is a series of decisions → tiles express decisions
  3. Smart defaults: Most users shouldn’t configure 100 knobs
  4. Simple first, powerful later: Beginners should publish in 5 minutes, power users can go deeper
  5. Platform awareness: 9:16 is not 16:9 — formats matter
  6. Results over tools: Users care about outcomes, not software
Mosaic is built for creators, editors, and teams who need fast, consistent, scalable editing without sacrificing quality.